Illgen Falls Lodge
Illgen Falls Lodge & Camp
Project Details
Illgen Falls Lodge & Camp
Project Summary
About the project
Illgen Falls Lodge is an envisioned eco-resort near Minnesota's Tettegouche State Park. The branding balances modern sophistication with playful charm, reflecting the location's serene yet adventurous spirit.
the Deliverables
I sought to create a brand focused on environmental sustainability, without overpowering its aesthetics & greenwashing its audience. In the end, the cohesive brand world transports guests to a luxurious, nature-inspired retreat.
